Soho Interiors combines old-world sophistication with rich color palettes | Source: Pinterest
Built on exclusivity, Soho House has long been shrouded in a sense of mystery and intrigue. Aimed primarily at high-flying creatives, the private club group started in London’s trendy Soho district in 1995 and now operates 27 houses in 10 countries.
Authorized members have access to exclusive upscale restaurants, gyms, salons, spas, swimming pools, hotel rooms and a host of luxury amenities.
Befitting a prestigious members-only club for creatives, Soho House interiors are generally a mix of eclectic and lavish decor. Think dim lighting, mid-century furnishings, velvet rugs, and marble tables.
With a number of chic and luxurious locations around the world including Los Angeles, New York, Mumbai and Hong Kong, Soho House is practically adept at creating an atmosphere of comfort and creativity.
If you’re looking to add tasteful downtown maximalism, texture and sophistication to your home, here are eight Soho House-inspired interior trends worth trying.
Overlay
Layered design is all about bringing in different and often contrasting elements that work in harmony in your interior space. It adds depth, warmth and contrast. The technique should be done carefully to ensure that the materials work consistently.
- Pick a main color gradient, maybe one that matches the other rooms in your house
- Use templates and use them wisely
- Spice up the color blocks with illustrations
- Mix materials and textures; lightweight throws and blankets or rich, heavy rugs
Cushion Monica Ikat
Reflecting a Soho farmhouse, the deep burgundy of the Monica Ikat cushion is the perfect start to layering a textured piece.
Choose your color palette
Say goodbye to neutral tones and minimalist decor. Soho House is defined by its rich colors, deep hues and statement pieces. Think fall and winter colors; burnt oranges, russet browns, inky navy blues and pale greens. A Soho House color palette is dramatic and set to tone down lighting and chandeliers.
A fusion of cultures
Soho House draws its style and inspiration from the global scale of its locations. The grand architecture of London, the eclectic colors of Barcelona or the mosaics of Istanbul, the fusion of patterns and furnishings from different locations in Soho is the perfect way to pay homage to the club members from around the world.
The fusion of cultures also taps into an escapist design trend; a pandemic has influenced the desire to bring international interior design and culture into our homes.
Arabic-inspired Aziza rug
This Arabian inspired rug is the perfect addition to a pocket of a Soho House inspired bedroom or living room. Rich textures and exotic patterns successfully merge Arabic taste and colors in any room.
Characteristic lighting
Mixed decoration is the best way to brighten up any interior and make it welcoming, playful and above all intriguing. Lighting elements are one of the best ways to light up your home and mix materials in the same breath.
Seed Chandelier
Taken directly from the interiors of White City House and 180 House is the Seed chandelier. Constructed from weathered brass orbs, this unique chandelier is a striking centerpiece for any communal living space.
Lighting becomes fun with this head-turning chandelier. The piece features multiple working bulbs and an antique iron finished frame.
Luxury terraces
Outdoor decor is one of the most important aspects to incorporate into your eclectic and vibrant home if you plan to host your own sophisticated summer soirees.
Drawing inspiration from the warmth of Mediterranean alfrescos, a Soho House-inspired terrace will provide the ultimate backdrop for an afternoon Aperol spritz with friends on a balmy evening.
Rina concrete coffee table
Constructed from glazed cast concrete, this coffee table is simplistic in design, but its rich red hues make it the perfect centerpiece for a luxe outdoor setting.
Add contemporary art
A touch of contemporary or abstract art is a must if you’re looking to add a touch of Soho House sophistication to your space. When choosing wall art, it is important to continue the flow and feel of other home interiors.
The perfect piece will complement mixed home decor and infuse its own unique sense of flair at the same time.
Pilhas by Carla Noronha
Portuguese artist Carla Noronha created this work using acrylic, graphite and oil bars on canvas. The exclusive piece pays homage to Noronha’s legacy and the puzzling feelings she experienced leaving Portugal for the UK.
Upcycling
Repurposing old and vintage items is a classic trend used in many places in Soho House. Avoid shiny, new pieces and instead opt for brass, refined wood, and plush chairs and rugs.
Old-world sophistication is the perfect touch that comes from recycling vintage items. Head to your local antique or garage sale to find your own vintage pieces.
Reade wall lamp
Originally designed for Soho House Chicago, this wall sconce is now used worldwide. Its mid-century brushed brass finish is ideal for a nightstand or reading nook.
